Business Fashion & Beauty Blog Awards In 2018 – With the support of our readers. When you make purchases through links on our site, we may earn a commission. Read more
I immediately think of fashion. Fashion blogs first appeared in 2002, and in just 4 years the number grew to 100. Soon the blogging world was flooded with fashion content that attracted a lot of attention.
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Many of the prominent people in the fashion industry today started out as fashion bloggers. Today they have their own company, brand or work for some of the world’s largest magazines and companies. Some fashionistas still dedicate themselves to their blogs and make a fortune from branding, advertising, affiliate links and product sales.
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So, if you are looking for the best fashion blog ideas, scroll down. I’ve compiled a featured list that combines fashion with great website design and engaging content.
I dug through the fashion world for the best fashion blogs and came up with the final list of 35 blogs you’ll love reading. Each website represents an individual’s unique style that is sure to impress you.
Chiara Ferragni is the most influential digital entrepreneur in the world. The Italian fashion blogger launched The Blonde Salad in 2009. In 2013, she founded her personal brand, Chiara Ferragni Collection, which sells clothing, accessories and footwear. Ferragni has appeared on Forbes’ Top Influencers and 30 Under 30. Blonde Salad is still considered one of the best fashion blogs of all time.
Zagufashion, run by Valentina Coco, is a personal blog where she writes about fashion, trends, style and travel. The blog also reviews different makeup brands and recommends specific products. Valentina Coco is also the founder of the digital consulting company Top Team Agency.
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Created by Italian blogger Riccardo Onorato, Guy Overboard is a fashion blog for plus size men that focuses on body positivity. In addition to fashion, the blog also has a “Culture” section where readers can learn more about trends, art and performances.
Manuella Vitulli Pensieri in Viaggio is an inspiring blog for all travel and fashion lovers. Working as a freelance writer and tireless traveler, she uses her blog to share all her passions with her readers. If you’re looking for fashion inspiration, check out her collaborations with, among others, Ciac Roncata.
First and foremost, or Inthefrow, is a blog run by award-winning Victoria Magrath with a Ph.D. in fashion. The first Inthefrow post appeared in 2021 and since then this fashion blog has been booming. In addition to top fashion, the blog also shares daily style and tips on make-up and beauty trends.
DisneyRollerGirl is a fashion blog recommended by the “Financial Times” and featured in “The Times: Top 40 Bloggers Really Worth It”. We spoke behind the scenes with Navaz Batliwalla, London-based fashion editor and author of The New Garconne: How to be a Modern Gentlewoman. She started her blog in 2007 and has been providing insights into fashion and beauty ever since.
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If you’re looking for a mature style guide, then Alyson Walsh’s That’s Not My Age blog is the way to go. This fashion blogger started her journey in 2008 and still gives fashion advice for “adults”. Since this is a personal blog, Alyson also shares her life experiences and talks openly about women’s health.
Chris Beastall created Ape to Gentleman in 2009 with the aim of bringing timeless style to contemporary lifestyle and fashion. This fashion blog shares advice on men’s fashion trends and some useful grooming tips and tricks. Chris’s blog also offers watch reviews and car recommendations.
Introduced in 2009, Zoella is the brainchild of fashion blogger Zoe Sugg. Although this blog started as a hobby, today the site has its own office and a team of people who work tirelessly to bring you news and interesting interviews about fashion, food and lifestyle.
Monikh Dale started her personal fashion blog and eventually became a full-time blogger. She is also a freelance stylist and contributor to Who What Wear. Her blog documents all of her styles with detailed descriptions and ideas that can help you find great outfits.
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FKA What Emma Did, Powder Rooms is a fashion/beauty blog written by Emma Campbell. In addition to her many fashion and style ideas, Powder Rooms also has a shop where you can buy the inspiring prints that Emma creates.
If you’re looking for sustainable, low-impact fashion, check out Curiously Conscious, a fashion blog run by Besma. In addition to bringing you eco-friendly fashion choices, Curiously Conscious covers beauty habits, lifestyle and travel. In addition, Besma has written several shopping guides to help you buy more durable clothes.
Liv Judd is a big name in the world of fashion. Although she has worked with some of the biggest brands such as Clinique, Estee Lauder, Shiseido, Vichy, Amazon and Michael Kors, her blog also documents her style ideas and beauty tips. He shares his adventures and travel experiences on his blog.
Named one of the 12 most influential Italian bloggers, Elena Schiavon launched her fashion blog/magazine ImpulseMag in 2021. Collaborations with major magazines such as “Corriere”, “Grazia” and “Cosmopolitan” opened her doors to the world of fashion and helped ImpulseMag attract more attention. In addition to Schiavone’s style, the blog provides insight into her beauty routines and home decor ideas.
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Italians are passionate about fashion, and Marco Taddei is another great example of that. His blog Simply Mr. T focuses on menswear and promotes timeless classic fashion. The site also has a section dedicated to the best watches you can buy, so be sure to check it out.
Rock’n’Fiocc is a fashion blog run by Giulia, a digital fashion expert who worked for Grazia, documenting her experiences, fashion ideas and personal style. In addition to the fashion column, the blog offers various articles about movies, music and books.
According to Bloglovin, Fashion and Cookies attracts thousands of loyal readers and fashion lovers. Valentina, the creator of the blog, describes it as a creative outlet, and her personal diary gives us an insight into Valentina’s fashion trends, outfits and beauty products.
Carolines Mode is a fashion blog created by Caroline Blomst, a famous Swedish fashion influencer. Over the years, she has developed a unique yet approachable style that many want to imitate. Thanks to the blog, readers can get style ideas from one of Sweden’s best-dressed women.
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Despite working as an interior designer, Aimee Song uses this blog to post about fashion, beauty and travel. Of course, there is also an interior decoration catalog that gives us an insight into the latest trends in home decoration and design. However, fashionistas will enjoy reading about her high and street style, fashion weeks and more.
Australian Jenella Wiity shares her street-inspired looks and helpful travel tips and tricks. The Inspiring Wit blog focuses on fashion and beauty and keeps up with the latest trends.
Despite being a descendant of Australian equestrian royalty, Kate Waterhouse did not follow in her father’s footsteps as a thoroughbred trainer. She chose fashion instead. In 2013, she started a blog of the same name where she posts about her fashion, beauty and lifestyle.
Jess Dempsey created the blog What Will Carl Do in 2010 after quitting her job as a stylist. In her posts, we can see her personal style, which is a mix of top ideas and street style. Aside from fashion, Jess uses her background to reflect on motherhood, travel and food.
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Carmen Hamilton is one of Australia’s most popular fashion bloggers. She launched Chronicles of Her, a style blog and fashion inspiration for her readers. If you need new beauty products or hair ideas, Chronicles of Her has you covered.
Megan Ellaby, formerly known as Pages by Megan, is a fashion and lifestyle blog. Its creator, Megan, is famous for her experience as an ASOS stylist. However, she became a full-time blogger and vlogger, devoting all her time and energy to the website. Megan Ellaby’s blog showcases her unique and playful style. Alternatively, you can check out some of her interior design ideas or shop for furniture.
If you’re looking for a sleek and minimalist style, Harper & Harley should be on your list. Created by Sara Donaldson, this fashion blog showcases her simple yet playful style ideas. The blog offers multiple categories that make it easy to find what you’re looking for, from classifieds to catwalks and travel.
Amanda Shatforth launched Oracle Fox, one of Australia’s most popular fashion blogs. She is the embodiment of street style and often appears in fashion capitals such as Paris, Milan and New York. Oracle Fox is a fashion hub that provides readers with insight into the latest trends in fashion, interior design and even travel.
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Zanita Whittington has been part of the Australian fashion scene for over a decade. Her blog generates original news from the catwalk, as well as outfit ideas and beauty routines. Although Zanita created
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